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Neighborhood Mapping
Revealing Cultural Identity
through Art, Design
and Geography
Understanding the history, legacy and memories of a place is one of the first steps toward the process of addressing larger issues of economic opportunity, equity and social justice.
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The Porch is the Tree is the Watering Hole is an art exhibit centered on the Sistrunk neighborhood,
an historic black community in Fort Lauderdale, Florida. We were invited to collaborate with a group
of artists to showcase works of art, design, architecture and geography that examines the significance
of gathering spaces and cultural influences in the black community.
For Black History Month, CBS 4 News Miami featured the exhibit
as part of a series of special reports in February. Watch the video below:
The exhibit was curated by Dominique Denis with the Broward County Cultural Division.
The video is courtesy of CBS 4 News Miami.
MAPPING THE NEIGHBORHOOD
EXPERIENCE
The Sistrunk Corridor Map is intended to introduce the exhibition audience to the locations of significant landmarks, heritage sites and public spaces in the community. In designing the map, we combined geographic technology with elements of graphic design to create an engaging visual experience.
IDENTIFY CULTURAL
LANDMARKS
The use of aerial imagery, field visits and resident interviews helped to build the inventory of culturally significant places that appear on the map.
DEFINE
NEIGHBORHOOD
BOUNDARIES
Starting from the intersection
of Sistrunk Blvd and NW 9th Ave,
the boundaries were defined by the major roadways and natural features that bisect the neighborhood.
HIGHLIGHT
PUBLIC SPACES
A neutral palette was applied to blocks and buildings, while a pop of contrasting color was added to public spaces
to highlight points of social gathering.
VIEW THE MAP
The Porch is the Tree is the Watering Hole is on view at the
African American Research Library and Cultural Center (AARLCC) through May 2021.
View photos of the exhibit and information about the contributing artists
Want to Learn More?
Get in touch to learn more about how we use data and maps
to create compelling visuals and engaging content.
We would be happy to discuss your project needs.
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